5 Steps to Define Your Brand Aesthetic
Combined, words and images hold a unique power to can shape our collective consciousness and inspire change. Join me as we explore five key steps to defining your brand identity and aesthetic.
Brands, Empty Connections, and the Search for Authenticity
We want a brand that speaks to us honestly and includes us in the outcome. Maybe we all just need to “Howl.”
Thriving as a Jill of All Trades
How often do we, as professionals with broad skill sets, forget about our own expertise? Broad expertise is a superpower. Embrace it in your career. The world needs more Jills like you.
Navigating Personal & Corporate Branding Without Ego
When our personal brands align with our corporate brands, magic happens. When we share our uniqueness with our work, we infuse it in a way that resonates with real people in a digital world.
First, Write for Yourself
It’s easy to get swept up in the demands of clients, brands, and deadlines. But to thrive in our work, we must prioritize our own creative needs and maintain a strong sense of personal voice.